Benedictine College
Art & Design Materials

This project represents not only a culmination of my Master's-level academic work, but also a carefully considered solution to a pressing need within the college community—namely, the lack of cohesive, effective marketing for the Department of Art and Design at Benedictine. As outlined in the written portion of the thesis, the materials I’ve created respond directly to data collected from students and faculty, highlighting real gaps in how the department
is perceived and promoted. The work includes extensive strategy, visual systems, and tailored applications that are both thoughtful and actionable.