The Art of Tea Brand Identity

Project Brief: Create a tea company. Design components include: company name, a brand identity, a logo, and packaging design for
three flavors of tea in order to produce 3D prototypes of the boxes. 

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Design Thought: I wanted to create a brand based off of famous artists and their recognizable work. This inspired Van Gogh Vanilla, Cézanne Cinnamon, and Monet Mint teas for my fictitious brand, The Art of Tea.
For the logo I wanted a tea leaf to look like the bristles of a paintbrush. Below is also an alternate logo with the initials of the brand within an oval, meant to represent a painter's palette.

Designed in Adobe Illustrator.